Outdoor gear

A website for a mountain and outdoor gear shop

For a mountaineering and hiking shop: every item weighed to the gram, a checklist for each route with the pack's total weight, technical specs on each product and a weekly offer, in one ready site that takes orders from day one.

Weight in grams on every card and spec sheetRoute checklists with the pack's total weightPersian and English, light and dark
https://demo-outdoor.simacms.com/
Ertefa — outdoor gear
Demo: Ertefa — outdoor gearProduct page
Weight

Write the real weight, not the catalogue figure

Each product has a weight row in its specs, and the front page shows a three-day pack gram by gram. Shoppers add up their pack before buying and see what they could take lighter.

  • A weight in grams for every item
  • A weight table on the front page
  • Shop figures beside the table
Write the real weight, not the catalogue figure
Checklists

A full list for each route, with a total weight

The checklist page has three routes: Tochal in winter, Damavand and a family camp. Each states its altitude, season and difficulty, lists the items with weights and writes the pack's total at the bottom.

  • Altitude, season and difficulty of each route
  • Every item with its weight, linked to the product
  • A safety note above each list
A full list for each route, with a total weight
Technical specs

The numbers that matter, side by side and unambiguous

A sleeping bag has both a comfort and an extreme temperature, a boot its pair weight and waterproofing, a tent its water column and capacity. Each size and colour has its own stock, and tags like four-season and ultralight work as filters.

  • You set the spec rows for each kind of product
  • Stock for every size and colour
  • Tags and filters such as four-season and winter
The numbers that matter, side by side and unambiguous
Weekly offer

A weekly offer, except for what your safety depends on

You pick some products with a percentage and they become the weekly offer for a time. The offers page states that rope, harnesses and helmets are only sold at full price, a rule you set yourself.

  • A separate percentage for each product
  • A badge and struck-through price on the card
  • A page of its own for the offers
A weekly offer, except for what your safety depends on

Everything a mountain shop needs

All of these work in this demo, and the site you build from it has them all.

Categories and brandsPacks, tents and sleep, footwear, layered clothing, technical climbing, camp kitchen and lighting.
Warranty and returnsA shipping, returns and warranty page with clear terms for shoes and safety gear.
Basket and checkoutA basket, courier, post, freight for bulky loads and pickup in person.
Buyers' reviewsRatings and reviews on every product, with stars on the card.
Trip reportsPosts such as Damavand by the south route and the three-layer rule that bring shoppers from search.
Page builderYou lay out and edit the front page and side pages yourself.
FAQ

Common questions

Do the demo's products and pictures become mine?

The site is built with these pages and sample products so you can see how it works. Then you put your own products in their place, or take the sample data out with one button.

How do I build my own route checklists?

The checklist is an ordinary page edited in the page builder. You write the routes, items and weights yourself and link each item to a shop product.

Does it have an English site?

Yes. Every page and product takes an English translation and the visitor switches language from the header.

What else do I need to sell online?

A payment gateway in your own name and a domain. Hosting, upkeep and updates are on Sima.

Outdoor gear

See Ertefa — outdoor gear up close

Open either demo and look around, then build your site on the same design with Sima or WordPress.

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